White Papers

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White Papers

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Beef up your communication skills to strengthen your business brand

Building a clear and effective business brand is heavily tied to your business's communications skills. Learn more about how to improve communications today.
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4 Ways Bad Writing Erodes Productivity and Costs U.S. Companies Billions

Believe it or not, bad writing is costing your organization big time. A former Senior VP at Forrester Research and best-selling author, Josh Bernoff, studied the cost impacts of bad business writin...
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How to Write More Effectively

Most people, when asked what makes writing effective, will answer “clarity” or “flow.” And that’s true, of course, but when asked how “clarity” and “...
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Improving Readability: Making Content Easier for Your Readers

Hoping to land your company a big contract, you have your team create a proposal for a prospective client. The proposal has all the information necessary to make your case, and the facts are persua...
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The ROI of Effective Writing

Do you know what this means: “With this being a small scale preliminary study on the methods to apply on a large scale project, I would rather participate on the latter, if your current stati...
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Communication Shipwrecks: Lessons Learned from Communication Failures in the Workplace (Part 2)

How Communication Failures Cost You and Hurt Your ROI7 Examples of Poor Communication with Awful (and Tragic) Results, and How to Do BetterIn the world of business, government, and academia, miscom...
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Communication Shipwrecks: Lessons Learned from Communication Failures in the Workplace (Part 1)

How Communication Failures Cost You and Hurt Your ROI This white paper discusses examples of bad business writing and other scenarios we’re calling “communication shipwrecks” in t...

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Prefer to chat? Call us at 877-249-7483

Prefer to chat? Call us at 877-249-7483