30+ years in business.


(506 Reviews)

Data-Driven Storytelling

Designed to help professionals use storytelling to drive readers to the desired conclusion.

Workshop Details

Workshop Description

Most professionals who collect data understand that it tells a story; however, when these same  professionals must use the data to tell the story to internal or external stakeholders, they often struggle,  believing that the story the data tells should be obvious. If this describes your team, we can help.  

Our interactive, customized onsite workshop teaches your team strategies to use the data to tell  compelling, engaging stories. 


Workshop Aims

After completing this course, your team should be able to: 

  • Understand the role of data in crafting and telling a story
  • Incorporate the elements of good storytelling
  • Engage their audience via storytelling
  • Use data to drive the conclusion

Optimize Content Relevance and Impact

Your team will learn how to conduct a thorough audience analysis to identify and deliver the most important content. Participants will learn to distill their presentations into a few impactful ideas or key insights, ensuring that every element, from data to visuals, reinforces these central messages.

Enhance Presentation Design and Flow:

Participants will be guided in designing presentations that are simple, clear, and logically structured to enhance narrative flow. This includes mastering the art of sequencing and transitioning content effectively to build a compelling case for audience action.

Develop Advanced Presentation Skills:

Participants will learn key presentation techniques to deliver their messages powerfully. Emphasis will be placed on visually engaging materials—such as charts, illustrations, and real-world examples—to activate the audience’s imagination and drive home the big ideas.

A word from the instructor

Module - 01

Conduct an audience analysis to identify the most relevant content

Module - 02

Understand the importance of delivering a small number of big ideas/key insights

Module - 03

Design a simple and crisp presentation with logical content and narrative flow

Module - 04

Learn how to sequence and transition the content to build the case for audience action

Module - 05

Linking your data, charts, and illustrations (visuals) directly to the big ideas

Module - 06

Light up the right brain with great visuals, charts, and examples

Module - 07

Master key presentation skills to deliver powerful and compelling presentations

Method of Instruction

Data-Driven Storytelling

What type of training are you interested in?

Your Workshop, Your Choice

Large teams typically choose to have the workshop delivered onsite or virtually.


One of our coaches will deliver our course at your facility.


Our courses are delivered via a virtual platform such as Zoom or Teams.

No matter what you choose, every workshop includes:

Completely Customized, White Glove Experience

Group Breakout Sessions Where Participants Practice And Apply Concepts

Customized Instructor Feedback And Solutions

Team Writing Exercises

And more! Hurley Write also offers self-paced online courses that are pre-recorded. These are great for individual team members. The self-paced course includes feedback on writing and, depending on your chosen package, personal coaching from one of our experts.

Frequently asked questions

What’s the format of the onsite and virtual workshops?
Our workshops are engaging, highly interactive, and completely customized! We use micro-learning techniques, in-class exercises, and collaborative breakout sessions to ensure a robust learning experience.
The onsite workshops run from two to five days, depending on the level of complexity of the documents your team writes and how much practice they need. The virtual sessions are typically 10 hours offered in two-hour segments; however, that can vary, depending on team size, team writing skill, and type of workshop.
We customize the course to focus on the types of documents your team writes and the skills they need to improve. Since all of our courses are based on readability studies, we provide your team with the latest tools and techniques to help them plan, write, and revise more effectively and efficiently.
The workshop provides multiple opportunities for participants to apply the concepts to their own writing. Practice sessions range from two to five per day in an onsite workshop and one per two-hour virtual session, depending on the workshop chosen and type of documents discussed.
We provide coaching services; we also help clients develop templates, style guides, and other types of reference documents. And we offer a communication audit, which can help you pinpoint your team’s real writing and review issues.

Explore Similar Workshops

Contact Hurley Write, Inc.

We’re here to help your team communicate better. Let us know how to reach you.
Prefer to chat? Call us at 877-249-7483
Prefer to chat? Call us at 877-249-7483

(503 Reviews)