Presentations That Miss the Mark Concern
Deliver Presentations That Capture Attention and Drive Action.
Implications of Presentations That Miss the Mark
When presentations fall flat, so do opportunities. Whether the goal is to persuade, inform, or align, a poorly structured or unclear presentation can create confusion instead of clarity. Teams may lose credibility, miss decisions, or fail to move projects forward. Effective presentations combine strong visuals, purposeful structure, and a clear message tailored to the audience.
Presentation Habits That Hurt Business
Presentation problems often start with writing habits. Teams may overload slides with text, recycle old decks, or skip the planning phase entirely. Without a clear story and audience focus, even good content can fail to engage. These habits also affect other forms of communication, weakening your message across the board.
Frequent Reworks
If presentations are reworked multiple times, the message likely wasn’t clear from the start.
Unclear Reports
Reports that are converted into presentations without considering the audience and purpose often confuse rather than clarify.
Proposals that Don’t Win
When proposal decks focus on features over outcomes, they fail to persuade decision-makers.
Unclear Purpose
Without a defined goal, presentations lose their impact.
If any of these hit home, consider our Writing Workshops.
What Causes Presentations That Miss the Mark?
Presentations struggle when the content lacks structure, visuals are misused, and/or the speaker doesn’t have a clear idea of who the audience is. Many professionals rely on outdated slide decks or build content around what they want to say, not what the audience needs or wants to hear. With the right tools, teams can turn confusing decks into powerful communication.
Slides Overloaded With Text or Data
When every slide is packed, the key message gets lost and audiences disengage quickly.
Weak Storytelling Structure
Without a beginning, middle, and end, presentations feel scattered and hard to follow.
Lack of Clear Takeaways
Presentations that don’t highlight next steps or key points leave audiences unsure of what to do.
Overuse of Generic Visuals
Stock images or complex graphs that don’t support the message add more confusion than value.
Inconsistent Tone Between Slide and Speaker
When the slide content doesn’t match the delivery, audiences lose trust or focus.
Presenting Without Audience Analysis
Content that isn’t tailored to the audience is likely to fall flat.
Poor Transitions and Flow
Jumping between unrelated points without context makes it hard for the audience to stay engaged.
Limited Training in Presentation Techniques
Most professionals haven’t been taught how to build and deliver presentations that are effective and engaging.
Workshops That Remedy Presentations That Miss the Mark
Hurley Write’s workshops help professionals create and deliver presentations that connect. We teach teams how to plan a message, create compelling slides, and present with confidence. Participants learn how to simplify complex content, build flow, and communicate clearly to any audience. Whether presenting to executives or clients, these skills turn presentations into opportunities.
Business Writing Workshops
Focuses on message clarity, audience alignment, and structuring ideas into persuasive presentations.
Online Writing Courses
Offers flexible modules that teach presentation writing, slide design, and audience targeting.
Pharmaceutical Writing Workshops
Helps teams translate complex data and regulatory content into presentations that are clear and credible.
Next Steps: Improve Your Team’s Writing Today
Let’s discuss your team’s unique writing challenges. We’ll evaluate writing samples and recommend a customized solution designed to improve clarity, productivity, and results.
Don't take our word for it, see what our clients have to say.
For 35+ years, we’ve shown organizations how to improve their communication, whether that involved designing and teaching writing and/or reviewing workshops, improving their writing and/or reviewing tools, offering individualized coaching, or helping them put processes in place.
And we can help your team of professionals, too!
Aylia Thomas
John Deere
William Walters
IDA
Andrew Charles
Bristol Myers Squibb
Mike Brett
Raytheon
Mike Brett
conEd
Aylia Thomas
Orica US
David Anderson
DTCC
Gregory Marshall
D & H Global Tax Group
Simon Matthews
Raytheon
Jacueline Davis
IDA
Judy Lettington
PaxVax
Dan Littlefield
Genentech
Frequently Asked Questions
Why do our presentations fail to engage or persuade?
Presentations often fail when they are overloaded with information, lack structure, or don’t match the audience’s expectations.
Can your training improve both content and delivery?
Yes. We focus on message clarity, visual support, and delivery techniques that improve overall presentation impact.
Do you teach visual design and slide organization?
Yes. We help teams create slides that support, not distract from, the core message.
Is this workshop helpful for both technical and executive audiences?
Absolutely. We tailor training to ensure your team’s presentations connect with any audience, regardless of background.
Do you teach storytelling in presentations?
Yes! We use frameworks that help structure content into clear, engaging narratives that guide the audience through the material.
Can you help teams prep for high-stakes meetings?
Yes. We help teams structure and rehearse content for important presentations with real impact.
Do you use real presentations in the training?
Yes. We encourage teams to bring real decks so they can apply lessons directly to live content.