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Proposal Writing

Your team will learn strategies to write professional proposals that prove that you're the best in the business.

Workshop Details

Workshop Description

Successful proposals are the lifeblood of many organizations. Unfortunately, too many proposals fail to focus on readers’ needs, are overly verbose, and simply don’t highlight the solution. 

If you thought marriage proposals were a high-stakes game, wait until you read a poorly written business proposal. A lot is riding on this type of document (for better or for worse) because proposals can make or break business deals, determine funding, and more. 

If your team is struggling to write professional, compelling, and persuasive proposals, it’s time to enroll them in Hurley Write’s Writing Winning Proposals training. This workshop teaches proposal writers how to romance their audience, use language effectively, and write a proposal that’s actually, well, readable.

Workshop Aims

Your team will learn:

  • Strategies to focus on the solutions for the reader
  • Techniques to write compelling proposals
  • Methods to write the various sections such that they are cohesive and compelling
  • How to use language to drive home the point

Write a proposal that focuses on solving the customer’s issues

Your team will learn how to create engaging proposals that present a clear, convincing solution tailored to the client’s specific needs and challenges.

Use persuasive language that highlights the solution & focuses the proposal on readers' needs and wants

Your team will how to use persuasive language to effectively write proposals that align the client’s needs, wants, and preferences.

Use reading cues and other science-based strategies to drive readers to the desired conclusion

Participants will learn how to use reading cues and other science-based strategies to guide readers toward the desired conclusion. This includes the strategic use of formatting, visual cues, and the psychological principles behind effective persuasion to make proposals more convincing and successful.

Don’t just take our word for it

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Method of Instruction

Proposal Writing

What type of training are you interested in?

Your Workshop, Your Choice

Large teams typically choose to have the workshop delivered onsite or virtually.


One of our coaches will deliver our course at your facility.


Our courses are delivered via a virtual platform such as Zoom or Teams.

No matter what you choose, every workshop includes:

Completely Customized, White Glove Experience

Group Breakout Sessions Where Participants Practice And Apply Concepts

Customized Instructor Feedback And Solutions

Team Writing Exercises

And more! Hurley Write also offers self-paced online courses that are pre-recorded. These are great for individual team members. The self-paced course includes feedback on writing and, depending on your chosen package, personal coaching from one of our experts.

Frequently asked questions

What’s the format of the onsite and virtual workshops?
Our workshops are engaging, highly interactive, and completely customized! We use micro-learning techniques, in-class exercises, and collaborative breakout sessions to ensure a robust learning experience.
The onsite workshops run from two to five days, depending on the level of complexity of the documents your team writes and how much practice they need. The virtual sessions are typically 10 hours offered in two-hour segments; however, that can vary, depending on team size, team writing skill, and type of workshop.
We customize the course to focus on the types of documents your team writes and the skills they need to improve. Since all of our courses are based on readability studies, we provide your team with the latest tools and techniques to help them plan, write, and revise more effectively and efficiently.
The workshop provides multiple opportunities for participants to apply the concepts to their own writing. Practice sessions range from two to five per day in an onsite workshop and one per two-hour virtual session, depending on the workshop chosen and type of documents discussed.
We provide coaching services; we also help clients develop templates, style guides, and other types of reference documents. And we offer a communication audit, which can help you pinpoint your team’s real writing and review issues.

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Contact Hurley Write, Inc.

We’re here to help your team communicate better. Let us know how to reach you.
Prefer to chat? Call us at 877-249-7483
Prefer to chat? Call us at 877-249-7483

(503 Reviews)