"Writing for Marketers"
Writing is an essential skill for today’s marketing professionals. From annual brand plans to strategic briefs to updates for senior management, marketers must deliver their Points of View in concise, compelling language. We understand not only how marketers speak, but how they can effectively address their diverse audiences – senior management, sales, advertising agencies, legal, and product supply. Our customized onsite workshops will teach them how to efficiently plan, write, and revise their documents into a language that their readers can understand.